Hi!
I’m Serena
UX Designer
I’m a UX Designer with a background in Customer Support, where I learned to solve user pain points through intuitive design. This experience taught me how to reduce friction and improve digital products by focusing on real user needs.
I’ve collaborated with international teams in large tech companies and I’m passionate about making technology accessible to people of all backgrounds.

Good design, when it’s done well, becomes invisible. It’s only when it’s done poorly that we notice it.
— Jared Spool
Contact me.
Reach out to get the conversation started about your digital design needs.