Hi!
I’m Serena
UX Designer
I’m a UX Designer with a background in Customer Support, where I learned how to solve user pain points with digital products. This experience shaped my approach to design, leading me to create intuitive and enjoyable experiences that reduce friction and minimize the need for customer support.
I’ve worked with international teams in big tech companies, collaborating across cultures to design user-centered solutions. I’m passionate about making technology accessible to people of all backgrounds, needs, and experiences worldwide.

Good design, when it’s done well, becomes invisible. It’s only when it’s done poorly that we notice it.
— Jared Spool
Contact me.
Looking to grow your business through the power of great digital design?
Reach out to get the conversation started about your digital design needs.